Legal
This Privacy Policy explains how Intent Strategic Intelligence, S.L. (“Intent”, “we”, “us”, or “our”) collects, uses, discloses, and protects personal data when you access or use Intent, available at intent.am, including our websites, applications, dashboards, APIs, reports, simulations, recommendations, website analysis tools, competitive intelligence features, and related services (collectively, the “Service”).
This Privacy Policy applies to personal data that we process as a controller for our own business purposes, such as account administration, billing, security, support, marketing, and product analytics.
Where we process personal data contained in Customer Data on behalf of a business customer, we generally act as a processor or service provider under the customer’s instructions. That processing is governed by our agreement with the customer, including any applicable Data Processing Agreement (“DPA”).
Controller: Intent Strategic Intelligence, S.L. Website: intent.am Registered office: Madrid, Spain Contact email: contact@intent.am
We have not appointed a Data Protection Officer at this time. If we appoint one in the future, we will update this Privacy Policy with the relevant contact details.
We may collect and process the following categories of personal data.
Payment card details may be processed by third-party payment processors. We do not intentionally store full payment card numbers unless expressly stated.
Depending on how Customer uses the Service, Customer Data may include:
Some Customer Data may contain personal data if it is present in websites, analytics tools, user sessions, integrations, uploaded files, or other data sources connected or submitted by Customer.
The Service may generate synthetic, simulated, inferred, statistical, or model-based data, including:
Synthetic or simulated data may reduce the use of directly identifying personal data, but it may still be derived from, combined with, or influenced by real data.
If Customer connects third-party services, such as analytics tools, CRM systems, advertising platforms, authentication providers, collaboration tools, or data warehouses, we may process data made available through those integrations according to Customer’s configuration and instructions.
We collect personal data from:
We use personal data to:
Where GDPR or similar laws apply, we rely on one or more of the following legal bases:
For personal data contained in Customer Data, Customer generally determines the purposes and means of processing. In that case, Customer is generally the controller or business, and Intent is generally the processor or service provider.
Customer is responsible for:
Intent processes Customer Data according to Customer’s instructions, the Terms of Service, the applicable agreement, and any applicable DPA.
The Service may analyze websites, pages, screenshots, DOM structures, public content, competitor websites, and other digital properties submitted by Customer.
Such analysis may incidentally process personal data if personal data appears on the analyzed website, page, screenshot, metadata, script, analytics feed, or connected data source.
Customer is responsible for ensuring that it has the right, permission, authorization, or lawful basis to submit websites, domains, URLs, screenshots, pages, and related data to the Service.
We may limit or refuse analysis of certain websites, domains, or data sources where we believe processing may create legal, security, privacy, operational, or reputational risk.
Intent may maintain internal systems that restrict, suppress, exclude, or otherwise limit analysis of certain domains, websites, pages, brands, or assets.
These restrictions may be based on internal policy, customer protection features, subscription plan limits, abuse prevention, legal risk, technical reasons, domain owner requests, or contractual commitments.
Intent-managed domain restrictions are internal Service controls. They do not necessarily mean that the relevant domain is legally restricted, technically protected by the domain owner, private, confidential, or inaccessible on the public internet.
Depending on the applicable subscription plan or written agreement, some customers may be allowed to analyze domains that are otherwise restricted by Intent’s internal systems, provided that such analysis is otherwise lawful and does not bypass third-party technical, contractual, or legal restrictions.
The Service is not intended for processing special category data or highly sensitive personal data unless expressly agreed in writing.
You should not submit:
If Customer submits sensitive personal data, Customer is responsible for ensuring that such processing is lawful and authorized.
The Service may use artificial intelligence, machine learning, large language models, computer vision, statistical models, heuristic models, and third-party model providers to generate outputs.
These systems may process Customer Data, website data, prompts, screenshots, text, metadata, synthetic data, and real data depending on how the Service is used.
Intent does not use Customer Confidential Information to train public third-party foundation models unless expressly stated in a written agreement or enabled by Customer configuration.
We may use aggregated, anonymized, or de-identified data to improve the Service, develop features, evaluate performance, and improve reliability.
We may use cookies, local storage, pixels, SDKs, and similar technologies to:
Where required by law, we will request consent before using non-essential cookies.
You can control cookies through your browser settings, though disabling cookies may affect Service functionality.
We may share personal data with:
We require service providers to process personal data only as necessary to provide services to us and subject to appropriate contractual protections.
We do not sell personal data in the ordinary sense of selling personal information for money.
We may process and transfer personal data outside your country, including to countries that may not provide the same level of data protection.
Where required, we use appropriate safeguards such as Standard Contractual Clauses, adequacy decisions, data processing agreements, or other lawful transfer mechanisms.
We retain personal data for as long as necessary to:
Customer Data retention may depend on the applicable plan, workspace settings, order form, DPA, or Customer instructions.
We may retain aggregated, anonymized, or de-identified data for longer periods where it no longer identifies an individual or Customer.
We implement reasonable technical and organizational measures designed to protect personal data against unauthorized access, loss, misuse, alteration, or disclosure.
These measures may include access controls, encryption, logging, monitoring, backups, authentication controls, vendor review, and internal security practices.
No method of transmission, storage, model processing, or electronic system is completely secure.
If you believe your account or data has been compromised, contact us at contact@intent.am.
Depending on your location and applicable law, you may have rights to:
To exercise rights, contact us at contact@intent.am.
If your personal data is processed by Intent on behalf of a Customer, we may refer your request to that Customer or act according to the Customer’s instructions.
You also have the right to lodge a complaint with the Spanish Data Protection Agency or with another competent supervisory authority.
We may send marketing communications where permitted by law.
You can opt out of marketing emails by using the unsubscribe link or contacting us.
Even if you opt out of marketing, we may still send transactional, security, legal, billing, and service-related communications.
The Service is intended for business use and is not directed to children.
You must not use the Service to knowingly collect or process children’s personal data unless expressly authorized by law and by written agreement with Intent.
The Service may process confidential business information, including website strategy, product copy, pricing, analytics, competitor analysis, conversion data, experiments, reports, and recommendations.
We use such information only as described in this Privacy Policy, the Terms of Service, applicable agreements, and Customer instructions.
Domain owners, verified customers, or authorized representatives may contact us to request review, exclusion, suppression, restriction, or special treatment of specific domains or pages within the Service.
We may require verification of domain ownership or authority before acting on such requests.
We do not guarantee that exclusion, suppression, or restriction will apply to data obtained outside the Service, data already processed before the request, public information, customer-provided data, or legally permitted uses.
Requests can be sent to contact@intent.am.
We may update this Privacy Policy from time to time.
If we make material changes, we will provide notice through the Service, by email, by posting on intent.am, or by other reasonable means.
The updated Privacy Policy will be effective on the date stated above.
For privacy matters: contact@intent.am For security matters: contact@intent.am For legal notices: contact@intent.am For support: contact@intent.am
Intent Strategic Intelligence, S.L. Madrid, Spain Website: intent.am